Ali Erdener Demir was born in İstanbul in 1982. He completed his undergraduate education at Dumlupınar University, Department of Business Administration, and his master's degree at Marmara University, Department of Advertising and Publicity. He started his career in advertising at Ogilvy in 2004. Later, he worked at BBDO, DDB, Publicis and Havas Networks, respectively. He has worked as a copywriter, group head and creative director for international brands such as Mercedes-Benz, Audi, Ford, PepsiCo, Coca-Cola, Bayer, Dove, BP, Reckitt Benckiser, CNN, E-Bay. He has won several awards in national and international advertising competitions, including Cannes Lions.