1. Has basic knowledge in the field of medical promotion and marketing and evaluates the new information he/she has obtained and applies it within an ethical framework.
2. Applies modern sales methods with analytical thinking, selects and uses modern techniques and tools required for sales methods, demonstrates the ability to use information technologies effectively.
3. Develops a positive attitude towards lifelong learning, determines learning needs, effectively uses the basic knowledge and skills acquired in the field of Medical Promotion and Marketing.
4. Conducts professional studies independently using his/her knowledge and works as a team member in effective communication and cooperation with other professional groups working in this field and assumes responsibility.
5. Acts in accordance with quality management and processes and participates in these processes.
6. Has basic theoretical and practical knowledge supported by textbooks, application tools and other resources containing up-to-date information in the field of Medical Promotion and Marketing based on the competencies to be gained at the higher education level.
7. Knows the legal, social and moral responsibilities of business life and perceives social transformation.
8. Effectively uses his/her competence in public relations, interpersonal communication, leadership and sales management in promotion and marketing activities.
9. Effectively uses his/her basic knowledge about anatomy, physiology, medical materials, chemical and herbal medicines in promotion and marketing activities.
10. Gains entrepreneurial, lifelong learning behavior, open to innovation and change.
11. Uses Turkish and body language correctly, effectively and beautifully in promotion and marketing activities.
12. Understands, explains and uses basic medical concepts for the pharmaceutical and medical device sector.
13. Sets an example with the attitudes and behaviors he/she exhibits in social and professional life.
14. Follows the events on the agenda of the society and the world in the field of medical promotion and marketing and is sensitive to developments.
15. Has sufficient awareness on individual and public health, environmental protection and occupational safety.