Experts state that the field of communication is developing into a highly diverse and rich area of business and profession in terms of its sub-branches, emphasizing that options in this field will multiply in the future, especially with the advancement of digital technologies. Prof. Dr. Nazife Güngör said, 'The field of communication continues to develop with a remarkable momentum in the digitalizing world, owing to its scope of sub-fields.'
Üsküdar University Faculty of Communication Dean Prof. Dr. Nazife Güngör stated that students are at an important decision-making stage during the current university preference process.
Prof. Dr. Nazife Güngör said, 'These days, young people are experiencing the stress of the university preference process. It is a difficult decision-making process for them because the choices they make and the departments they settle into will shape their entire lives from now on. Therefore, young people in the university preference process are at one of the most important decision thresholds of their lives.'
Seasonal conditions affect our preferences
Undoubtedly, the general conjuncture also has a significant impact on university and department preferences. Unfortunately, this year's preference period coincided with the pandemic, which naturally affects the decision-making process for young people. Perhaps young people who had planned to study medicine throughout their academic lives are now experiencing a hesitation in their decisions due to the pandemic. This is, of course, a normal situation, but I would like to tell my young friends that such temporary situations should not affect long-term plans. Because temporary conditions are not permanent, they are transient. For a young person who wants to study medicine, a challenging period may be experienced today due to the pandemic, but it should not be forgotten that this is temporary and the process will normalize after some time,' she said.
Digital technologies will shape the future
Prof. Dr. Nazife Güngör stated that young people should also pay attention to the general and long-term trajectory of the world when making their choices, saying, 'From this perspective, the world's direction is progressing through digital technologies. It seems that all dimensions of life in the future world will be shaped by the possibilities of digital technologies. Therefore, it is necessary to consider that the business and professional fields of the future will also be built upon the foundation of digitalization. From this point of view, we can predict that the attractiveness of business and professional fields shaped especially by digital technologies will rapidly increase.'
The field of communication offers business and career options
Prof. Dr. Nazife Güngör, stating that the field of communication offers significant employment opportunities, said, 'When we look at the future's business and professional fields through digital technologies, we observe that areas such as computer science, software, communication, and artificial intelligence are prominent both academically and professionally. At this point, it can be expected that young people directing their education in the numerical track will lean towards fields like computer science, software, and artificial intelligence. For young people primarily directing their education in the verbal track, leaning towards the field of communication, which is also shaped by digital technologies, could be preferable in terms of job and professional satisfaction.'
Communication: The shining star of the digital age
'The field of communication is developing into a highly diverse and rich area of business and profession in terms of its sub-branches,' said Prof. Dr. Nazife Güngör, adding, 'The education provided today in communication faculties has a scientific character on one hand and a technical character on the other, influenced by digital technologies. Alongside fields like public relations, journalism, and communication sciences, which are nourished by scientific and intellectual knowledge, areas such as television, cinema, new media journalism, visual design, and animation, fed by technical and technological knowledge, are also prominently standing out.'
Communication: A synthesis of science and art
Prof. Dr. Nazife Güngör said, 'The support of fields such as visual design, animation, television, and cinema with artistic and aesthetic knowledge, in addition to scientific knowledge, will also ensure that these academic and professional fields, as well as the individuals involved in them, derive pleasure from the work they do.'
Business and employment opportunities are expanding
Noting that the field of communication continues to develop with a remarkable momentum in the digitalizing world due to its sub-fields, Prof. Dr. Nazife Güngör said, 'Within the scope of communication education, academics and professionals are trained in fields such as radio, television, cinema, visual communication design, animation, public relations, advertising, journalism, and new media journalism. All these academic and professional fields, with the opportunities brought by digital technologies, will remain in the category of the most noteworthy, needed, and demanded areas in the future, just as they have at all times.'