Üsküdar University

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Faruk Metin ATASOY ,

FC / Advertising Design and Communication Department

farukmetin.atasoyuskudar.edu.tr

(0216) 400 2222

Background

Faruk Atasoy began his professional career as a copywriter for Manajans /J.W.Thompson which was the leading advertising agency in Turkey between 1960 and 1990.  He later became the first general manager of the company and has extensive expertise in creativity, strategy and agency / client relationships.

Atasoy founded Birikim Advertising in 1986 and later became partners with the FCA! and Publicis Group consecutively.

As the chairman of The Turkish Association of the Advertising Agencies (RD) he implemented brand conferences with the chambers of industry and trade called "A country is as rich as the brands it owns" between 2000-2001 in order to motivate branding, the export of branded goods, as well as the brand: Turkey.

Atasoy has held positions as an assembly member and the head of the Advertising Profession Committee of the Istanbul Chamber of Commerce (ITO), ITO Arbitrator, one of the founders of the Self Regulatory Body and the Advertising Foundation, one of the three members of the Turkish National Commission on Marketing and Advertising of the International Chamber of Commerce, president of the International Advertising Association (IAA) Turkey chapter, and up until 2014, he served 14 years as a world board member of IAA Global.  He is one of the honorary members at RD.

Atasoy has received the “Medal of Merit” at the 2010 World Advertising Congress in Moscow, the "On the Peak of Communication - Trace Award" by RD in 2013 as “One of the Pioneering Names in Creating Brands and Political Communications in Turkey".